Hooked on Phonics now has more than 100 comprehensive learning kits for reading, math, language and other subjects. "The best part of my job is we?re teaching kids how to read," Paucek said.

The education services company Educate Inc. has acquired the parent company of Hooked on Phonics, the controversial but popular literacy and math program advertised on television.

Hooked on Phonics built that first experience to mirror its pedagogy—clear, progressive, non-patronizing.

BALTIMORE, Dec. 18 /PRNewswire-USNewswire/ -- Hooked on Phonics, maker of award-winning educational tools to help parents teach their children to read, plans to donate 15,000 of its Learn to Read ...