Nader: 'Priceless' ads will run despite MasterCard suit. WASHINGTON (CNN) --- Green Party presidential candidate Ralph Nader said Thursday that MasterCard "should lighten up" as h ...

SZA visits an enchanted forest in a new Mastercard commercial aimed at planting millions of trees around the globe. The ad premiered during the Grammys on Sunday.

Google paid Mastercard millions of dollars for the data, according to two people who worked on the deal, and the companies discussed sharing a portion of the ad revenue, according to one of the ...

In an effort to attract the growing Hispanic market in the United States, MasterCard International has come out with two new "priceless" TV advertisements in Spanish.

MasterCard and Interpublic Group of Cos.' McCann-Erickson New York teamed up with Matt Groening and 20th Century Fox in this spot featuring everyone’s favorite irresponsible father. Somehow it's ...

Mastercard is debuting a signature melody that shoppers will eventually hear every time they complete a purchase in person, via speaker, and online ...

MasterCard has long advertised its credit and debit cards separately in its Priceless ad campaign. "Most consumers carry both credit and debit products in their wallet," Amy Fuller, MasterCard's group ...

These now-familiar Priceless ads obviously lend themselves to a contest like this. With those three setup beats, and a punch line you can see coming for miles, the campaign is a classic bit of ...

Google may have secretly inked a deal with MasterCard estimated to be worth millions to gain more insight into how online ads affect retail spending. The deal allows Google to track a user if they ...

Google and MasterCard brokered a business partnership during about four years of negotiations, according to four people with knowledge of the deal, three of whom worked on it directly.

Select Google advertisers have access to a tool to track whether the ads they ran online led to a sale at a physical store, thanks to Mastercard.

That insight came thanks in part to a stockpile of Mastercard transactions that Google paid for. But most of the two billion Mastercard holders aren’t aware of this behind-the-scenes tracking.