"The risk of manipulating children into unwittingly viewing ads or making unintended purchases is heightened" in the metaverse, the Children's Advertising Review Unit says.

Once billed as the next internet, the metaverse is now a patchwork of gaming, AR, and enterprise tools, which is far from the ...

Opinion Metaverse’s rise and fall—4 lessons for marketers With NFT values crashing and the buzz around AI, the virtual world has lost its allure By Jim Misener. Published on August 01, 2024.

Although the gaming and ecommerce sectors have seen the most significant adoption of the metaverse technology in recent years, its use in other markets like digital marketing will explode in the ...

The top 5 metaverse moments you need to know about right now McDonald’s and Meta are among the brands in this month’s roundup of metaverse marketing moments By Asa Hiken. Published on July 03 ...

GeoEdge offers ad quality and security solutions for Web, In-App, and CTV. It covers the entire ad experience—ad security, content, and quality to refine the user experience. Filter and replace ...

Developers building for Meta's metaverse platform will soon be able to create AI-powered NPCs for Horizon Worlds.

OpenAI faces an ad dilemma, Meta preps Hypernova AR glasses, HTC launches Eagle AI eyewear, and Invisible Studio brings AI to ...