NBA announces multi-platform streaming offering and exclusive content on NBA starting Oct. 15, all accessible via the NBA App ...

As the NBA enters the 2025-26 season with new broadcasters in NBCUniversal and Amazon Prime Video, the league has also fully ...

NBA Commissioner Adam Silver announces a joint European basketball league with FIBA, targeting a launch in 2027 or 2028.

Winning NBA rights was only the start for NBCUniversal. Now the company needs to get viewers to watch dozens of games slated ...

We're heading into a new season of NBA basketball, featuring the long-awaited return of The NBA on NBC, as well as a ton of Peacock exclusives, and that means we're taking stock of favorite players, ...

NBA general managers view the Thunder as the overwhelming favorite to repeat as champions this season, according to the 24th ...