Alongside his co-founder Greg Reinecker, he launched Sproos!—a home improvement brand with $6 million in lifetime revenue ...

Brands that continue engaging with Hispanic consumers in times of uncertainty are the ones that will grow and increase market ...

The need for smart marketing strategies has never been more pressing. Businesses seeking sustained growth turn to modern tactics that resonate with their target audience and effectively convert ...

I believe agents who champion technological fluency and stay plugged into the latest trends will lead the industry's ...

Video has quickly become one of the most influential tools in the marketing world. Today’s consumers are drawn to dynamic, ...

Welcome back to Tech Pulse — HousingWire ‘s weekly series rounding up the latest in technology news, including tools, integrations and trends that impact mortgage and real estate.

Crocs has adopted several smart marketing strategies that allowed the brand to thrive and positioned it for long-term success.

In a Smart Marketing Move, PacSun Tapped Its Customers to Create Its Latest Campaign The California retailer’s choice to harness its superfans for content may bolster customer loyalty–and help ...

Leasing teams blaze brighter trails when smart technology is part of the amenities package.

Marc Jacobs of Michelman & Robinson LLP discusses the reemergence of the Telephone Consumer Protection Act as artificial intelligence becomes more deeply embedded in business development strategies.