As Australia moves closer to opening its borders to visitors once again, Tourism Australia has given its Aussie Specialist program a new look and feel with more functionality for users. The Aussie ...

Tourism Australia has launched a special edition of its global “Come and Say G’day” campaign in celebration of the decade of sporting events the country will host, including the FIFA Women’s World Cup ...

Tourism Australia realizes you can't put the cart before the horse. So the country's new ad campaign focuses less on tourism, per se, and more on what people need to do before they can enjoy the ...

In 2025, travellers are scrolling TikTok, watching Instagram reels, and browsing peer reviews. Tourism campaigns should meet ...

To reignite excitement about travel to Australia once borders reopen, Tourism Australia has released a new video, titled “Tune into Aus,” a collaborative effort with one of Australia’s most ...

Photo Credit: Editor-in-Chief Sarah Kopit and Head of Research Seth Borko are the hosts of the Skift Travel Podcast. Skift Australian tourism officials aren't shy about stating their lofty ambitions ...

Australia is projected to experience 18 days of extreme heat waves annually, up from just 4 days currently, and a 444% ...

Australia’s aviation industry has hit its busiest period since the pandemic, with school holidays and major football finals ...

The midst of lockdowns and border closures may not seem like the most logical time to launch a tourism campaign. But Tourism Australia’s new ad isn’t about going on vacation – it’s about getting ...

The Everest continues to scale new peaks, with tourism bosses tipping the world’s richest race on turf to help drive the ...

Destination Canada Australian Strategic Advisory Group members valued a northern autumn experience to deepen their ...