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Janine Flaccavento will be responsible for expanding Criteo's footprint in this country and leading the retail media team.

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Despite near-total saturation, there are notable trends in how Canadians use their devices and choose their providers.

The newly appointed agency is helming the first campaign from the brand known for its one-purchased-equals-one-donated model.

Former Forward Media VP of digital is CEO of the new agency, which says it aims to simplify the media buying process.

Activation and supporting streetcar wraps are part of the brand's continuing shift toward a full-funnel marketing approach.

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The move will see linear channels Family Channel, Family Jr., WildBrainTV and Télémagino shutter in the coming months.

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